Consumerization of IT: Getting Beyond the Myths

We’ve been talking a lot about the consumerization of IT here at Avanade, including the results of our latest global survey that tackles company perspectives on the trend. Our CTO, Tyson Hartman, highlights some of the myths that our survey dispelled in Forbes this week. Here’s a quick excerpt of the story:

“The tale we hear most often is that companies are being dragged kicking and screaming into the era of personal technology by young employees who are so tied to their devices and their social networks that they can’t live without them at work.

It’s a nice, neat story. But a recent Avanade survey of more than 600 C-level executives, business unit leaders and IT decision makers in 17 countries found that most of the assumptions underlying this story aren’t true. Obscured behind a persistent set of misconceptions is a much more nuanced view of this critical workplace technology trend and the opportunities it offers to improve business productivity.”

This trend is obviously one impacting enterprises today but there are a lot of misconceptions out there. Business leaders need to see through these myths and recognize that today’s powerful consumer technologies can help them create an organization that is more connected and innovative. To read the full story, visit here.

At Avanade, we’re starting to see how companies can benefit from personal devices in the workplace from improved productivity to creating competitive advantage. How is consumerization impacting your business?

One Response to Consumerization of IT: Getting Beyond the Myths

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